For over two decades, Fiesta Motors has helped thousands of drivers across Lubbock and West Texas get the vehicles they need—backed by affordable financing, real support, and unmatched peace of mind.
At Fiesta Motors, we believe car buying should be simple, honest, and centered around your needs. Since 2001, we’ve served the Lubbock community with pride—providing dependable pre-owned vehicles and flexible Buy Here Pay Here financing. Every car we sell comes with a 6-month/6,000-mile limited warranty and a commitment to keeping you on the road safely.
Whether you visit our 50th Street or Avenue J location, you’ll find a friendly team ready to help you find the right vehicle, walk you through financing, and make the entire process fast and stress-free. We’re here to help you drive happy—not just today, but for years to come.
As a Buy Here Pay Here dealership, we understand that everyone’s credit story is different. That’s why we finance your vehicle directly, with no outside lenders and no hoops to jump through. Our in-house experts make approval simple—even if you’ve had credit challenges in the past.
With every on-time payment, you’re not just keeping your vehicle—you’re building your credit and becoming eligible for our Guaranteed Trade-In Program. After 30 months of on-time payments, we’ll pay down the balance on your current loan so you can upgrade with confidence.
Fiesta Motors has proudly grown with the city of Lubbock for more than 20 years. From serving the Texas Tech community to helping families across West Texas, we’ve built a legacy of honesty, dependability, and customer-first values. We’re not just selling cars—we’re building relationships. And our reputation speaks for itself.
EXCELLENT Based on 1443 reviews Posted on Gina Marie RodriguezTrustindex verifies that the original source of the review is Google. Joey was awesome helped me out in getting a vehicle great people person great attitude very very helpfulPosted on mike escobarTrustindex verifies that the original source of the review is Google. Joey Riojas was a great salesmans,very helpful to get us in what we wanted.I would definately recomend Joey for all your car needs. This is my 2nd time and not my last. I highly recommended coming to see Joey for your car needs and he takes great care of youPosted on Valery LopezTrustindex verifies that the original source of the review is Google. Juan was amazing got me into the car I wanted yall ask for him he keeps his word! Definitely recommending family to go to him!Posted on Holly GuzmanTrustindex verifies that the original source of the review is Google. Joey was an amazing individual! He helped me find the right vehicle & had me in & out in no time!Posted on Monasia PiersonTrustindex verifies that the original source of the review is Google. Joey was very helpful and nice and got me into a nice car! Highly recommendedPosted on Crystal TobiasTrustindex verifies that the original source of the review is Google. JOEY and Chris helped us out! Appreciate you guys...Posted on Brandie HilarioTrustindex verifies that the original source of the review is Google. Excellent service. Joey helpedPosted on Oscar VargasTrustindex verifies that the original source of the review is Google. Go see Joey Rojas, process was great and super fast.Posted on Tanya GarciaTrustindex verifies that the original source of the review is Google. Come see Joey he will take care of u!
Over 20 years of proudly serving the Lubbock community and beyond.
In-house financing with quick approvals—no banks, no stress.
Drive confidently with built-in warranty protection on every car.
Make 30 months of payments and upgrade with no remaining loan balance.
Visit us on 50th Street or Avenue J—whichever’s easiest for you.
A wide selection from trusted brands like Ford, Chevy, Toyota & more.